How to Link Google Analytics & Adwords Account

Google Analytics: - Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. It’s helpful to track user activity, Traffic, Device, User Age Group, Bounce Rate and many more things.

Google Adwords: - Start to advertise online with Google AdWords. Get targeted PPC internet marketing for your business the moment people search and only pay when they click. Through AdWords, you can create online text ads, Display Ads, Mobile App ads, Video Ads to reach people exactly when they're interested in the products and services that you offer.

If you are running an AdWords campaign, for the track ad performance you must have a Google Analytics account.

How to link analytics to Adwords:- 

Step 1:

1. Sign into your Google Analytics account at www.google.com/analytics. 

2. Click the admin tab at the top of the page.

3. In the property column, select the analytics property you want to link, and click AdWords Linking.

4. Use one of the following options to select the AdWords accounts you want to link with your analytics property. Select the checkbox next to any AdWords accounts you want to link with your analytics property.

Step 2:

1. Sign into your Google Adwords account at www.google.com/adwords/ . 

2. Click the Gare icon tab at the top of the page.

 3.Click on Edit and linking Account.

Linking is done but to track the AdWords data and visitors flow through Google Analytics you have to follow some more steps. Click here to move ahead.

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